In the New York Times
: a new article about Brian Wansink's book Mindless Eating
, which I discussed a few days ago. See: Your Plate Is Bigger Than Your Stomach
by DAVID LEONHARDT. The article discusses to some extent how this book fits into modern economics trends. Writes Leonhardt:
Over the last couple of decades, a new field of economics, behavioral economics, has emerged to explain why people so often act in ways that are contrary to their own interests. They overeat, smoke, forget to take their medicine and don’t save enough for retirement, saying all the while that they wish they could change. Figuring out how to turn these wishes into action could put a dent in some big social problems.
The sidebar includes references to several interesting websites, including:
My previous post that discussed this book: Yes, they are fooling us
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